First of all, let’s make it clear, it’s not PinInterest, its Pinterest. There I said it! Now let’s cut to the chase. How can someone, how can you, how can I become popular on Pinterest?
A lot of fashion and beauty bloggers will agree with me, Pinterest drives traffic, and depending on the popularity of the pin, it can drive hundreds of people to your site. Add that to FB, Twitter and Google traffic, and you are looking at a pretty popular blog here.
I am going to share what works for me, what works for other, and what doesn’t work.
Here is what doesn’t work:
Pinning the same image to every board. I have several board related to fashion, whether they are personal style, outfits you can see on my blog, thrift finds, or wish boards, they are all pretty much the same. But if I pin the same image to all of them, what’s the point? It only gets annoying.
Sitting and waiting that followers will come. That’s just plain stupid. Everyone should realize by now that there is a lot of people out there and while some of them couldn’t care less about followers, some are very competitive and everyone wants to be a social media manager these days. You get the idea.
Here is what should be self-explanatory:
Connecting Pinterest to other social media channels.
Using the appropriate hashtags. I recommend using ritetag.com to help you discover the appropriate hashtag for the pin, related to its’ theme.
Filling out not just the name, but the board description and category, when creating something on Pinterest.
Here is what works:
Professional photos and collages: When I create look books, and pin those images, it’s what drives the most traffic.
Following, commenting, inviting your friends to join Pinterest.
Joining Pinterest link swaps. You can find a lot of them in theme related Facebook groups.
Joining group boards. When you check out my Pinterest Profile, you will notice that all my boards start with The… (The DIY, The Style, The Vintage, The Weekly Wear, etc), all the other boards are group boards. A group board allows several pinners to add to it. There are many benefits of being a part of the group board.
Adding a Pinterest widget to your site. If you are a blogger, I am sure there is room on your sidebar for that! And while you are at it, add the hover “Pin It” button too! Since I blog on WordPress, I use plugins for that.
I hope you find these tips helpful, and good Pin away!