“BLOOMINGTON, MN – APRIL 14: Bloggers got a preview of the new NYX Cosmetics at the Mall of America on April 14, 2016 in Bloomington, Minnesota. (Photo by Jules Ameel/Getty Images for NYX Professional Makeup )”
Last week I got invited to check out the new NYX store at the Mall of America. This is the 8th store the company has opened in the US so far. All the other locations are on the coasts.
Being a huge makeup junkie, and in absolute love with NYX products, I wasn’t disappointed with what I saw. The store is beautiful, offering a full selection of products (something you can’t find at Ulta or Target), knowledgable staff, iPads with tutorials that can teach you new makeup techniques. It is amazing.
I was extremely fortunate to meet the CEO of the company Scott Friedman, and learn more abut NYX from him. And as you can see from the photos I was absolutely smitten with him.
Overall it was a great night that ended with delicious dinner at Cedar + Stone. I highly recommend the Torn Kale Salad, as well as 12 Hour Braised Beef Short Rib.
Make sure to visit the NYX store if you are ever at Mall of America. It’s on the 1st floor near Sears! You can’t miss it. I also created a roundup of my favorite NYX products, check it out if you have a second!